Anyone Direction's perfume was crowned very celebrity scent at the 23rd annually Fragrance Foundation UK Awards working in london last night (14. 05. 15).
The several band - made up of Niall Horan, Louis Tomlinson, Harry Styles to Liam Payne - released their precious fragrance You & I last twelve months, which was honoured during the gala evening meal held at the The Brewery from East London.
The band are not the only popstars to have their odor praised during the event, with Cheryl Fernandez Versini's fragrance Stormflower within picking up the award for best new item.
The prestigious ceremony - that had been attended by stars including Paris, europe , Hilton and Richard E Approve and featured a performance on former 'X Factor' contestant Rebecca Ferguson - was held in honor of the charity Look Good Feel Better.
A number of luxury brands were also honoured by way of the evening with Yves Saint Laurent picking up outstanding New Female Fragrance award for use with Black Opium and Jimmy Choo bagging the Best New Male Scent Award for Jimmy Choo Ex-boyfriend.
Yves Saint Laurent also won the Best Very new Male Fragrance in Limited Partition for Splendid Wood, while Dior took home the female equivalent for use with Dior Rose Elixir Précieux.
French label then bagged the Best Very new Media Campaign prize for their up-to-date Dior Homme Eau for Men posters, while Jo Malone London got Best New Media Campaign for one women's fragrance for their Wood Sage & Sea Salt scent.
The Scent Foundation UK Awards 2015 those who win list:
Best New Media Advertise - Female Fragrance:
Wood Sage & Sea Salt, Jo Malone Success
Best New Media Campaign : Male Fragrance:
Best New Type & Packaging - Female Scent:
Best New Design & Providing - Male Fragrance:
Green Tomato Leaf Scented Candle, Jo Malone London
Best New Female Scent in Limited Distribution:
Dior Went up Elixir Précieux, Parfums Christian Dior
Best New Male Fragrance from Limited Distribution:
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